The new relationship will focus on driving innovation and delivering superior content to travelers
Sabre Corporation (NASDAQ: SABR), a leading software and technology provider powering the global travel industry, and Priceline, a leading online travel agency (OTA), announced a new expanded, multi-year agreement to deliver joint growth in
travel retailing.
Under the new agreement, Priceline will adopt Sabre Direct Pay to support its travel payments needs, delivering a more secure, automated, and integrated payment process. Additionally,
Priceline will leverage Sabre’s rich GDS content and shopping APIs to support its continued leadership in delivering the best flight and package inventory to customers.
“At Priceline, we are focused on giving consumers access to the best deals, best inventory, and best tools to book their travel. Ensuring that we have access to the broadest air content is a
prerequisite to achieving that vision,” said Matt Bell, Vice President, Flights, for Priceline. “Sabre’s robust content and technology solutions will help Priceline deliver on our vision for our customers.”
“We look forward to extending and expanding our long-term engagement with Priceline as we work together to deliver better travel retail experiences for consumers,” said Andy Finkelstein, Senior Vice President Global Agency Sales, Sabre Travel Solutions. “Priceline and Sabre share a spirit of innovation and we’re excited to evolve our relationship to enhance the travel marketplace.”