Home Cruises CELESTYAL TO DOUBLE MARKETING TEAM AS PART OF BRAND EVOLUTION

CELESTYAL TO DOUBLE MARKETING TEAM AS PART OF BRAND EVOLUTION

Celestyal has announced plans to double their brand, marketing, and communications team with a further six appointments.

The move comes as part of an additional investment of €2.5m to support overall brand evolution in 2024 and reinforce its message of ‘creating unmissable experiences, at sea and ashore’.

Anna Gregori, Vice-President of Brand, Marketing, Communications and Customer Journey, said: “It is rare that you get the support to develop a brand that has the heritage of Celestyal, yet also the hunger and appetite of a true start-up, challenger brand.

“We have a clear focus on our mission to create unmissable moments. We know our audience and we know how to bottle what makes us unique.

“We want to connect our customers to real moments of discovery and ensure our trade partners understand our product. We may not be the biggest travel brand, but we aim to offer a wealth of opportunities for agents and be the best to do business with.”

The new recruits will comprise:

  • Trade Marketing Executive, Europe & Latin America
  • PR Manager, Growth Markets
  • Lead Copywriter
  • Social Media Manager
  • Two roles in Brand and Customer Journey

The announcement comes shortly after Celestyal appointed Seb Pelisse in the newly-appointed role of Trade Marketing Executive, UK and Australia.