Miloterranean Geo Experience, a new Milos Mining Museum initiative sponsored by S&B, was presented at “The Hub Events”. The event, under the auspices of the Greek Ministry of Tourism, was attended by representatives of public authorities, tourism and business associations, and personalities from the fields of culture and science, as well as a large audience. Welcoming speeches were addressed by G. Damoulakis, Mayor of Milos, as well as Κ. Michalos, Chairman of the Athens Chamber of Commerce and Industry.
Miloterranean Geo Experience is a tourist brand aiming at enriching the island’s tourist product by utilizing the unique volcanic origin of its landscape and the island’s rare geology. More specifically, 7 maps with detailed routes complemented by concise text, guide the visitor’s discovery of the island’s unique geology, wealth of mining history and present, and its beautiful natural environment revealing a so-far “secret” Milos. Geologists, mining engineers, foresters, cartographers and historians combined their expertise and insights to take the visitor on an unprecedented journey to this Cycladic scenery, aiming to the creation of a novel experience beyond highlighting Milos’ uniqueness at a global level.
Mrs. Nicole Kyriacopoulos, representative of the Milos Mining Museum Management Committee, underlined: “The Milos Mining Museum is an open organization constantly renewing itself, innovating and educating. Its new initiative, Miloterranean Geo Experience, emerged through the Milos visitors’ persistent admonition for the creation of a more complete guiding tool to the island’s sites of geologic, industrial, and mining interest”. Thomas Androulakis, S&B Group Sustainable Development Manager pointed out: “By sponsoring Miloterranean, S&B proves that it supports both mining and tourism as pillars of Milos’ sustainable development, particularly in the context of our country’s challenging times”.
Mr. Thodoris Anagnostopoulos, the event’s host, engaged the audience in a presentation that revealed some of the Miloterranean routes’ secrets. It was shown how a touristic brand can interconnect sciences –from Geology to Archaeology- so intricately, that knowledge and hiking transform into an experience: the Miloterranean Geo Experience.
For more information visit www.miloterranean.gr.
